Lunar Prosperity

Palettes › Lunar Prosperity

This vibrant palette captures the auspicious energy of Chinese New Year with traditional crimson and radiant gold tones. Ideal for festive invitations, cultural event branding, and celebratory packaging.

primary Imperial Red #D32F2F

accent Festive Gold #FFD700

background Silk Ivory #FFF8E7

dark Lucky Crimson #8B0000

text Charcoal Ink #333333

Imperial Red – Use as the dominant background color for high-impact festive graphics and banners.
Festive Gold – Apply to typography, icons, and borders to create a luxurious and celebratory focal point.
Silk Ivory – Use as a clean, soft background alternative to give the vibrant red and gold room to breathe.
Lucky Crimson – Incorporate in shadows, deep gradients, or structural elements to add depth and richness.
Charcoal Ink – Use for primary body text on light backgrounds to ensure optimal readability.

Tips

Balance the heavy presence of red with generous amounts of ivory and gold whitespace.
Use metallic gold gradients sparingly to enhance the feeling of authentic prosperity and elegance.

Check harmony, DMC threads & Pantone → ✨ Create your own

Created from: “Chinese New Year, red and gold”

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